To create a new an M2E Pro Listing, go to eBay > Listings . On the Listings page, click and click Add Listing.
...
Listing creation takes only two steps:
...
Step 3: Selling Settings
Step 4: Synchronization Settings
You can also add a new M2E Pro Listing directly from one of your completed M2E Pro Listings. Click the icon next to your Listing Title and a drop-down menu appears. Then click Add New Listing: