To create a new M2E Pro Listing, go to eBay > Listings. On the Listings page, click Add Listing.
Step 1: General Settings
Step 2: Payment and Shipping Settings
Step 3: Selling Settings
Step 4: Synchronization Settings
You can also add a new M2E Pro Listing directly from one of your completed M2E Pro Listings. Click the icon next to your Listing Title and a drop-down menu appears. Then click Add New Listing: