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You can sell the following types of Magento Products as Variational ones on Amazon via M2E Pro using Parent/Child mode:
Before you start listing Magento Variational Products on Amazon, get acquainted with the logic of Amazon Variational Products.
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This article is an overview of the listing process for Magento Variational Products. If you are looking for detailed instructions, find them here. |
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Variation Theme defines how the related Child Products differ from each other. For example, if you are selling sneakers on Amazon, they may vary by size and color. The list of Variation Themes is provided by Amazon and cannot be changed or added. Variation Themes depend on Amazon Product Category and can be assigned to the Product within the M2E Pro Listing.
Parent Product functions as a “container” that unites all related Child Products. Parent Product is not displayed on the Amazon interface and cannot be purchased. It corresponds to the notion of Magento Parent Product.
Child Product is a certain variation of a Parent Product. Unlike a Parent Product, a Child Product is a physical one that is presented on the Amazon interface and can be purchased. It corresponds to the notion of Magento Child Product
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Child Products do not have separate pages on Amazon. However, in the Search Results, buyers can see particular Child Products:
In fact, these are pages of Parent Product with selected Child Products.
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It is possible to list Magento Variational Products on Amazon in two ways:
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If you need to, you can sell Magento Variational Products as Amazon Individual Products using Individual Mode. Find more details here. |
To list your Magento Product as a Variational one on Amazon, the first step is to add a Parent Product to the M2E Pro Listing.
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You cannot list Bundle and Simple with Custom Options Products under the new ASIN/ISBN. To list Product Variations under the new ASIN/ISBN, use Configurable or Grouped Magento Product type. |
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Amazon does not allow to display Variational Products with more than 2000 Child ASINs on the Product page. So make sure not to exceed that limit. |
Requirements to list Magento Variational Products under the existing ASIN/ISBN
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via Assign ASIN/ISBN Manually option
via Assign ASIN/ISBN Automatically option. M2E Pro performs automatic assigning based on the Search Settings of your Listing.
2. You have matched Magento Attributes of your Product and their number with the set of Amazon Attributes.
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Click here to learn how to do it properly.
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A set of Attributes is strictly regulated by Amazon depending on the Category and Product Type. |
3. You are assigning ASIN/ISBN of Amazon Parent Product, not the Child one.
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If you want to list Magento Variational Product as Amazon Variational Product under the new ASIN/ISBN, make sure that:
1. You have set a Description Policy for new ASIN/ISBN creation and assigned this Policy to a Magento Variational Product. Description Policy assigned to Magento Parent Product will be applied to all the Child Products related to it.
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When setting a Description Policy, mind that the selected Amazon Category should support Variational Products. |
2. The Variation Theme of the selected Category coincides with a set of Attributes of Magento Variational Product.
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A set of Attributes is strictly regulated by Amazon depending on the Category and Product Type. |
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Learn how to assign the Variation Theme to your Product within the M2E Pro Listing in this article. |
Other
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essential points for listing Magento Variational Products under the new ASIN/ISBN
Even if you meet all the requirements for the new ASIN/ISBN creation, it does not guarantee that your new Product will be listed and added to the Amazon Catalog. Before creating a new Product, Amazon checks whether the Product with the same UPC/EAN is present in its Catalog under the existing ASIN. If the corresponding ASIN/ISBN is found, Magento Product is linked with it and a new ASIN/ISBN is not created. The Product will be listed under the existing ASIN/ISBN.
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