Important: This is a legacy version of the documentation. Please visit the current documentation page.

Amazon Product Type

Owned by Hanna Kotliar (Unlicensed)
Last updated: Jun 22, 2023 by Kapeliushko Anna (Unlicensed)
3 min read

Amazon Product Types refer to specific categories of products on Amazon, such as "Books," "Electronics," or "Clothing." Properly categorizing your products can help customers find them more easily and improve your chances of making sales on Amazon.

In this guide, we will walk you through the steps for managing Amazon Product Types using M2E Pro.

Watch our short video tutorial on managing Amazon Product Types.

Create Amazon Product Type

  1. Go to Amazon Integration > Configuration > Product Types.

  2. Click Add Product Type and select the Marketplace you want to use it for.

  3. Search or Browse a relevant Product Type, select it, and click Confirm.

  4. Assign Product Specifics using Magento Attributes or enter them manually.

  5. Save the settings.

General Product Type in M2E Pro is the default Product Type used by Amazon to create an Offer for a product.

General Product Type includes only the essential Product Specifics required by Amazon and cannot be used in M2E Pro to create new ASINs.

Assign Amazon Product Type to the items

  1. Go to Amazon Integration > M2E Pro > Listings.

  2. Open the Listing and switch to the Setting View Mode.

  3. Select the Products you would like to update.

  4. In the Actions menu select Assign Product Type.

  5. In the pop-up click Assign next to the proper Product Type.

  6. Confirm your choice to save the settings.

That’s it! After saving, M2E Pro will update your product according to the Sync Policy in use.

Also, you can assign Product Types to your M2E Pro Listings using Auto Add/Remove rules.

Product data validation

Amazon has different attributes associated with each product category, and it’s crucial to ensure that the data provided aligns with these attributes. This helps your product to be properly classified and displayed to customers. To ensure that your product data complies with Amazon’s guidelines, M2E Pro offers a data validation process. This process launches automatically whenever you assign or edit a new Product Type for a not listed product in a Listing. The mechanism confirms that Magento attributes mapped to the required Product Type fields contain values that meet Amazon’s expectations.

The process checks the format, data type, and allowed values for each attribute. For instance, if the product category requires a specific size attribute, you need to provide size values that fall within the accepted range. If there are any attribute validation errors, you’ll need to correct the product data discrepancies. This could entail updating or modifying attribute values or adding missing attributes.

Once the attribute validation is complete with any errors corrected, M2E Pro will submit the product data to Amazon.